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Can Data Normalisation Fix FAST?

Arguably, the two biggest challenges in the FAST ecosystem are managing the ad experience and delivering ROI for the brands that support the platform. Experts, from Fremantle's Laura Florence to Fuse Media's Patrick Courtney to Media Cartographer Evan Shapiro, agree that standardising the data they collect and delivering on the promise of programmatic advertising is the key to making it all work. But as this clip from Streaming Media Connect 2024 reveals, it's easier said than done.

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How Premium Sports Streaming Licensing Will Shake Out in 2024 and Beyond

As the prices paid for top-tier sports streaming rights continue to reach astronomical levels, and the potential disruption created by the blockbuster ESPN/Fox/Warner Bros. joint venture (popularly termed "Spulu") teased in February, what sports licensing will look like as 2024 rolls on and who will be able to afford it is anybody's guess. Will it play out differently in the U.S. and Europe? And as costs are passed on to users, why wouldn't sports fans just stick with cable? Find out what top analysts like ESHAP's Evan Shapiro, Erickson's Paul Erickson, Dataxis' Ophelie Boucaud, and TVREV's Alan Wolk, say in this clip from Streaming Media Connect 2024.

How to Solve Interactive Streaming’s Latency Challenges

What are the biggest challenges to delivering successful large-scale interactive live streams, particularly achieving the requisite low latency, and what technology solutions apply? Nanocosmos CEO Oliver Leitz, Help Me Stream's Tim Siglin, and Motoworlds' Darcy Lorincz identify real-world interactive streaming problems and how to address them and deliver high-quality user experiences from traditional streaming to the metaverse in this clip from Streaming Media Connect 2024.

Are Super Bundles the Future of Subscription-Based Streaming?

Churn is an unavoidable fact of life for streaming services, and much of the strategic thinking that goes into trying to make SVOD profitable focuses on how to minimise its impact, whether by offering more content, incorporating ad tiers, or entering into various bundling scenarios. So what's working in 2024 and what isn't? Five leading M & E analysts—ESHAP's Evan Shapiro, Erickson's Paul Erickson, Dataxis' Ophelie Boucaud, TVREV's Alan Wolk, and Hub's Jon Giegengack—discuss current strategies to ward off churn-pocalypse in this clip from Streaming Media Connect 2024.

Synchronization vs. Latency - Which Matters More in Enterprise and Sports Streaming?

Chris Packard, Global Live Operations Lead at LinkedIn, discusses the role of interactivity in enterprise streaming, what the essential elements are of a successful user experience, and striking a realistic balance between ultra-low latency and synchronization, in this discussion with nanocosmos' Oliver Lietz and Help Me Stream's Tim Siglin from Streaming Media Connect 2024.

Streaming Media Columns

Post-Peak Performance in the M&E Universe

The recent Subscription Wars report commissioned by U.K.-based digital payments tech company Bango points to consumer dissatisfaction with the fractured state of subscription services in general and the increasing appeal of indirect subscription options and super-bundles of aggregated services sold through telcos like Optus in Australia. Perhaps it's another sign of less-than-inspiring times that the best thing consumers say streaming services can do for them is to stop standing out from the crowd and start disappearing into it.

Is 2024 the Year of WebRTC?

With large sports-streaming operators, WebRTC provides a real opportunity for ultra-low-latency streaming. But those same operators, which spend billions on licensing rights, can't afford to just swap the ability to stream content in real time for basic OTT functionality like SSAI and DRM.

Everything in Streaming Has Its Price

This column isn't meant to be a downer, especially because the overall economy seems to be plugging along. But it is meant to ask those of you in the industry to share anecdotes and stories about the pain points you're facing. We know that everything in streaming has its price, but you are in a better position to help us fully understand what that price entails.

Evidence That Survives Time

From war crimes to war crime tribunals and war commemorations, how do we guarantee that content is available to play?

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