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Netflix Ad Verification Is Good Science but Underwhelming Math

The fact that Netflix is embracing ad verification and thus doing what is expected of every major media company that serves ads is good to know, but not particularly newsworthy on its own. What makes the announcement significant is that it shows that Netflix is relying on a measurement requirement (not of their own creation) which is simply hard to take seriously.

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Netflix Discusses AV1 Rollout with Limited Hardware Support

Netflix's Andrey Norkin discusses challenges Netflix has faced rolling out AV1 support given persisting hardware and device issues in this clip from Streaming Media Connect 2023.

How Amazon and Disney Define the Edge in Content Delivery

Where is the edge when it comes to streaming? Experts from Disney Streaming and Amazon Web Services offer their take in this clip from Streaming Media Connect 2023.

Cloud Streaming Workflows for Encoding and Disaster Recovery

What streaming use cases work better in hybrid and cloud environments than on-prem? Microsoft's Andy Beach, TV2's Loke Dupont, and Fortinet's John Jacobs discuss in this clip from Streaming Media Connect 2023.

What Is Interactive Streaming?

What makes a stream interactive? What are the elements of interactive streams that audiences respond to most, and create the most engaging lean-forward experiences? Parks Associates' Jennifer Kent, 090 Media's Alex Lindsay, nanocosmos' Oliver Lietz, and LG's Brian Miller explain what makes streams interactive to them and streaming consumers.

Streaming Media Columns

Streaming Sustainability and Imaginary Bridges in the Cloud

Only time will tell how successful new sustainability reporting standards ESRS E1 (European) and the SEC (US) mandate will be in the near-term in curbing greenwashing and improving sustainability requirements and adherence in the streaming industry, or how much of the long-term their failure might costs us.

Cloud-Based Streaming Production and the Sound of Inevitability

The production and communication tools we use are ever-more tied to the cloud, and to take advantage of it is to open a door of possibility and additional capability. Where do you want to go today?

5 Ways to Future-Proof Your Streaming Role with AI on the Rise

How do you keep your skills relevant and useful regardless of developments in AI, Machine Learning (ML), or more advanced automation in any process related to your role in streaming media? Whether you are a seasoned veteran or just starting out with your career, I recommend setting five goals for the coming year.

What The Growth of FAST Really Tells Us About Viewers

The popularity and growth of FAST shows us that viewing behaviour, despite the rise of streaming, hasn't really changed much at all. People want choice, but they want it in a way that meets their needs.

Streaming Media Industry Whitepapers

Measure, Benchmark, Optimize: Automate your live sports supply chain to reduce costs and manual interventions

SSIMWAVE

Optimize Live Video Streaming with Accelerated Transcoding in the Cloud

Understanding and Solving Monetization Problems for SSAI/DAI in VOD

penthera

Four Common Caption/Subtitle issues & how to address them

Venera