Video Advertising

Digital video ads can do things standard TV ads never dreamed of, like serving individualized addressable ads to each connected household. Video ads can also target viewers across devices, blend seamlessly into video streams, and command higher CPMs than traditional ads. One day all video ads will use these technologies, but for the moment they’re cutting edge. Read the latest news and analysis of video advertising here.

Features

Vote Now in the 2020 Streaming Media European Readers' Choice Awards

Cast your vote until 13 August in the only awards programme in our industry where the winners are chosen by the people who actually use their products and services.

The State of Video Monetisation 2020

With dwindling linear viewing and rocketing online video ad spends, broadcasters have teamed up to form joint initiatives spanning OTT services, content pacts, and advertising.

The 2019 Streaming Media Europe Readers' Choice Award Winners

Who took home the prizes in the only awards program where the winners are chosen by the people who use the products and services every day? Read on!

The 2019 Streaming Media Europe 101

Our annual list of the most important, most innovative, and most interesting companies in the online video space

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