Back in 2018, I stood at Wembley Stadium watching the world's first live sports broadcast over a public 5G network. The EE Wembley Cup marked a genuine milestone for the industry. As director of mobile at BT Sport, I was heavily involved in exploring how 5G could transform sports production. BT Sport produced the event remotely for EE using public 5G, demonstrating that live sports production could move beyond the constraints of traditional connectivity. Public 5G, remote production, network slicing, and untethered cameras were all part of the vision. The message was simple: 5G would change sports production forever. At the time, it felt revolutionary. And to be fair, it was.
Matt Stagg //
19 Aug 2026
While many of today's sport streams remain as linear, lean-back, and traditional as the fans who enjoy them, next-gen platforms are increasingly delivering individualised sport experiences. How are today's forward-facing platforms making personalisation feel natural rather than overwhelming? And how effective are these new engagement features in attracting younger, digital-native fans whose expectations and tastes are shaped by social rather than old-school linear TV?
Steve Nathans-Kelly //
19 Aug 2026
Streaming Media Connect May 2026 was all about delivering and monetizing sports streaming featured exclusive keynote fireside chats with Matt Graham of the Tennis Channel and Maria Malinowitsch of Verimatrix and a slate of expert panels packed with speakers from DAZN, Globo, Fubo, OneFootball, FloSports, NESN, IAB Tech Lab, Telestream, Zixi, BuyDRM, ViewLift, CacheFly, Servers.com, Tiledmedia, Norsk, and more. Check out a playlist with Streaming Media Connect sessions on Streaming Media's YouTube channel to catch the sessions you missed and revel in the ones you want to relive through the magic of VOD.
Steve Nathans-Kelly //
19 May 2026
Major sporting events once revolved around a single screen, with broadcast schedules dictating when audiences tuned in and how campaigns were planned. The coming World Cup will deliver this same audience scale and campaign buzz, but viewing now unfolds across multiple screens and multiple connected devices within the same household, often at the same time.
Debbie Oates //
13 May 2026
Ad tech teams optimise the code. They rarely question the server. Here is what that costs—and what one platform changed to fix it.
Bradley Lewington //
07 Aug 2026
The World Cup is live. The infrastructure is either holding or it isn't. The difference was decided long before the opening whistle.
Lukas Navickas //
26 Jun 2026
HESP Alliance's Pieter-Jan Speelmans compares HESP and webRTC, evaluating latency, scalability, device support, network resilience, content protection, viewer quality of experience, timed metadata support, and backwards compatibility.
Pieter-Jan Speelmans //
27 Nov 2023
An interview with Bedrock CEO Jonas Engwall. With more than 20 years' experience in the media and technology industry, and a professional career spanning almost a dozen countries, Jonas brings extensive expertise and a proven trackrecord for leading business growth and international expansion.
Streaming Media Editorial Staff //
04 Sep 2023