Media/Entertainment Video

Today's viewers expect to be able to watch movies and TV shows anytime, anywhere, and on any device, including set-top boxes, game consoles, phones, and tablets. Here you'll find Streaming Media's coverage of OTT, social video, and other media and entertainment video, as well as the business models (AVOD, SVOD, TVOD, HVOD) behind them.

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Features

The cord-cutter fallacy and the current subscription streaming landscape

When it comes to the so-called cord-cutting trend, the question we ask should not be, "Has the cord been successfully cut?" Rather, it should be, "Where do the new strands run to and from?"

ICYMI: Streaming Media Connect May 2026

Streaming Media Connect May 2026 was all about delivering and monetizing sports streaming featured exclusive keynote fireside chats with Matt Graham of the Tennis Channel and Maria Malinowitsch of Verimatrix and a slate of expert panels packed with speakers from DAZN, Globo, Fubo, OneFootball, FloSports, NESN, IAB Tech Lab, Telestream, Zixi, BuyDRM, ViewLift, CacheFly, Servers.com, Tiledmedia, Norsk, and more. Check out a playlist with Streaming Media Connect sessions on Streaming Media's YouTube channel to catch the sessions you missed and revel in the ones you want to relive through the magic of VOD.

CAPIs Won't Solve CTV's Outcomes Problem Until Another Key Issue Is Fixed

Before we measure what an ad achieved, shouldn't we first be able to confirm what the ad actually ran against?

The State of Shoppable Live TV 2026

In 2025, shoppable live content began to come of age in Europe. Having already achieved massive success in Asia over the last few years, the concept had struggled to gain a foothold in Europe as a viable option for retailers and brands. This changed in 2025, as major platforms and brands began to put significant resources behind the shoppable live concept.

Sponsored Articles

Interview with Alexander Leschinsky, CEO and Co-Founder, G&L Systemhaus

Alexander Leschinsky talks content provenance, authenticity, C2PA and and DRM

Interview with Cees van Versendaal, COO, MWareTV

MWareTV's COO discusses the easy way for non-specialists to build apps for all platforms.

Interview with Antonio G. Corrado, CEO, MainStreaming

An interview with MainStreaming CEO and co-founder Antonio Corrado who explains why he is on a mission to redefine how on-demand and live video streaming are delivered at scale with high-performance KPIs.

Ultra-Low-Latency Streaming: HESP vs webRTC

HESP Alliance's Pieter-Jan Speelmans compares HESP and webRTC, evaluating latency, scalability, device support, network resilience, content protection, viewer quality of experience, timed metadata support, and backwards compatibility.