OTT TV > Featured Articles

Over-the-top (OTT) has changed how people watch television, and in some regions is on track to overtake broadcast, cable, and satellite. Look below for the latest news in OTT technology and programming, as well as insights and analysis into where the OTT market is headed.

Netflix's Andrey Norkin Talks Future of AV1

Streaming Learning Center's Jan Ozer interviews Netflix Senior Research Scientist - Video Algorithms and Alliance for Open Media co-chair Andrey Norkin about several topics around the future of AV1, including the necessity of HDR for premium content producers, Libaom's focus on SVT-AV1, and more.

The Streaming Toolbox: Tedial, Frequency Studio, Mlytics

The set of tools I'll explore in this article will help you orchestrate workflows, create FAST broadcasts, and do multi-CDN worldwide live streaming management. Using all of these tools, you could get your own channel up and running and deliver it everywhere—even in China. These set of tools were demo'd for me. In order for me to test an application, vendors need to provide dummy data, and not everyone can make it available within our editorial timeframe.

Submit Your Nominations Now for the 2022 Streaming Media 50 List

Want to make sure your company is considered for our annual list of the most important, innovative, and interesting companies in the online video space? Read on, and send in your nominations by August 1.

Netflix and Microsoft Team for Ads as Wider Consolidation Looms 

Having signalled its intent to launch an ad-supported service earlier this year, Netflix' announcement of Microsoft as its partner in the venture prompted immediate speculation about Redmond's intent to buy the streamer wholesale.

The Building Blocks of the Metaverse

The most important aspects of the entire metaverse project are the interchange standards and the tools, protocols, formats, and services that enable persistent and ubiquitous virtual simulations. Without them, there will be no metaverse.

Blockchain and NFTs: Power to the Creators

Some say NFTs (non-fungible tokens) are a novelty, a status symbol for the crypto rich, and a bubble that's bound to burst. Others argue that NFTs will fundamentally change business models in the creative industries. It's early days, but there's plenty of momentum behind NFTs and blockchain. Here's what you need to know.

Reconsidering Format and Media in the OTT Era

In an era when format and medium have been decoupled, and OTT has changed the notion of what is TV and what is film, 3Q's Andrew McCargar stresses in this clip from Streaming Forum Connect 2021 the importance of choosing format and media for a project, such as internal corporate training, based not on traditional categories, but by what you're trying to achieve, and adopt technologies that will serve that purpose best.

Streaming Players and OTT Cost Optimisation

castLabs' James Hynard and ITV's Vinay Gupta discuss the convergence of streaming players and its impact on OTT cost optimisation in this clip from their panel at Streaming Forum Connect 2021.

IBC: We've Been Apart for Too Long

The international focus of events like IBC generate a sense of excitement and a critical mass of activity that drives the whole industry forward. That momentum has been noticeably lacking in 2021, and it's time to get the ball rolling again.

The 2021 Streaming Media Europe Readers' Choice Award Winners

It's our biggest Streaming Media Readers' Choice Awards competition in years. 16 categories. Almost 200 nominations. Nearly 10,000 votes. So who came out on top?

OTT Beyond Borders

Expanding into new territories is fraught, but experts from Disney, DistroTV, and BritBox have found a way. Here are their insights into what OTT platforms need to do to make it work.

The Streaming Toolbox: Vistex GTMS, Agora, Transmit

Vistex's GTMS manages content licensing, Agora provides transport protocols and SDKs for interactive media app developers, and Transmit offers a new spin on advertising

The Shortlist: 2021 European Readers' Choice Finalists

The votes are in, and we'll announce the winners in October. In the meantime, here's the list of the top three vote-getters in each of our 16 categories.

The Algorithm Series: QUIC Ways to Stream

Will 2022 be the year UDP finally shows its streaming mettle? The Quick UDP Internet Connections (QUIC) protocol might make the difference. First, though, OTT platforms need to make technical decisions about HTTP/3 that could further fragment the market.

Why Should Broadcasters Make the Switch to the Cloud?

Broadcasting has been behind streaming in its embrace of the cloud, but the rewards of making the switch can be significant. We talk to executives from service providers and broadcasters that have made the leap to learn from their experiences and get their advice.

Navigating the Ad Tech Maze

Here's how five industry experts are finding their way through the complicated world of advertising technology.

Nominate Now for the 2021 European Readers' Choice Awards

We're accepting nominations now in 16 categories for the only awards in the industry chosen by the people who actually use the products and services. Nominations close 19 July.

Report: Global Streaming Business Reaches "Escape Velocity"

Spending has skyrocketed during the pandemic, with The Walt Disney Company alone spending more on content than all of Asia

New Report Reveals Radical Changes to Streaming Industry Over the Past Year

Streaming Media's State of Streaming Spring 2021 report, sponsored by Harmonic, shows the massive increases in streaming in previously underserved markets, as well as how the industry is addressing on-going bandwidth challenges.

IBC Show Moves to December

Citing vendor and attendee reluctance to attend a September event, and the need to guarantee health and safety, IBC announced that this year's event will take place December 3-6 in Amsterdam