Streaming Media Europe: Industry Announcements

Add Your Press Release

Streaming Media Europe provides this section as a service to its readers and customers.

Please read our new press release policy, effective February 1, 2022.

Press releases are subject to approval by the editorial staff of Streaming Media Europe and may be edited or altered for length and clarity, or to remove unsubstantiated and unverifiable claims.

All content presented within the press release section is that of the submitter. Streaming Media Europe does not necessarily endorse such content and bears no responsibility or liability for its accuracy.

New Android Live TV Service Rivals iPhone

Android users will now receive live streaming of high-quality mobile TV and video on demand for the first time since the operating system’s launch in 2008, following beta release by mobile TV provider Yamgo.

UK(20 May 2010)


Android users will now receive live streaming of high-quality mobile TV and video on demand for the first time since the operating system’s launch in 2008.

The beta release by Yamgo, the mobile TV and video specialists, is an upgrade to its Android service following increased demand and means that almost all users of the Android handset can now enjoy mobile entertainment at the same quality as users of Apple’s iPhone.

The growing popularity of smart phones in recent years has led to increased competition between mobile companies to identify who can provide the best mobile experience for customers.

The iPhone has long been regarded as the leading smartphone, providing the greatest graphics, colours, sound and streaming.

In comparison, despite Android’s greater market share and the higher use of data services by Android customers, some users complain of poor sound, stuttering pictures and squashed screens whenever they attempt to watch mobile TV.

However, Yamgo’s pioneering beta service is about to change that situation for everybody.  Now almost all smartphone users in the UK can enjoy high quality live mobile TV channels from some of the UK’s leading broadcasters, including BBC, ITV and Channel 4, using a 3G or Wi-Fi connection.

Yamgo CEO and Founder Ian Mullins added “The Yamgo service will change the way that Android users enjoy their phones by delivering high quality live mobile TV and video. The majority of Android users can now access an ever increasing number of live UK channels and a constantly updated catalogue of videos and experience the same high-quality enjoyed by those who use on the iPhone

The free live TV service provides Android users and almost all other mobile consumers with the highest possible picture quality using the existing video player in the user’s mobile phone and does not require any additional software or application download.

Unlike many other providers, Yamgo operates optimised streaming that adapts the picture quality to the available network connectivity, minimising any buffering and providing a viewing experience even whilst on the move. Android users can register with Yamgo today at and experience top quality live streaming for the first time.

About Yamgo Ltd.

Yamgo is a mobile TV network that delivers live TV and video clips to mobile phones worldwide. Consumers use Yamgo to watch free TV on almost any mobile device and share the experience with friends. Media companies, broadcasters and service providers worldwide use Yamgo’s unique and end-to-end mobile TV solution to publish, distribute and monetise live TV and video on mobile devices.

Yamgo's technology platform has been designed to maximise the compatibility across networks and phones. It does this by dynamically adapting video streams to address the different needs of more than 1,000 mobile devices and networks from 2.5G to Wi-Fi. Yamgo delivers the experiences of live television, primetime programming and video-on-demand services on all major device platforms including Java, Android, iPhone, iPad, Symbian and more.

Yamgo was founded in 2005 by Ian Mullins, an expert in mobile TV technology and publishing.  Ian led the team from producing made-for-mobile video clips to the development of a carrier grade mobile TV platform specialising in the delivery of real-time linear TV and catch up TV programming. His vision is to deliver free live TV and video to mobile phones around the globe and empower consumers with access to their favourite TV shows anytime anywhere. Yamgo has offices in Swansea and Oxford and a team of experts from the mobile, IT and TV industries.  Visit for more information.