The Producer's View

Cloud-Based Streaming Production and the Sound of Inevitability

The production and communication tools we use are ever-more tied to the cloud, and to take advantage of it is to open a door of possibility and additional capability. Where do you want to go today?

How YouTube Encodes Videos

Looking for insights into exactly how YouTube encodes billions of videos? Jan Ozer went down the rabbit hole and shares what he discovered about AV1, VP9, and resolutions.

Judging Apple's Advanced Video Quality Tool

As a metric, Apple's Advanced Video Quality Tool (AVQT) showed some bright spots, but it's hard to see it bumping VMAF or SSIMPLUS from real-world workflows without a lot more verification.

New Rules of Codec Development

The game has changed for new codecs entering the market.