TELEVISA selects Spideo’s recommendation and analytics platform for its SVOD service BLIM
New collaboration between recommendation provider Spideo and SVOD platform Blim, from Televisa
PARIS(12 Sep 2017)
September 12th, 2017, Paris / Mexico
Spideo, leader in content recommendation and analytics for Cable/IPTV operators and OTT platforms announced today that Televisa’s SVOD service BLIM had selected and successfully implemented its solutions to enhance personalization and discovery for their users.
Thanks to Spideo’s recommendation solutions, Blim’s subscribers will be enjoying a fully personalized experience, from the homepage throughout the navigation on the platform, as well as smart and relevant suggestions for movies, TV shows and premium content.
And this is just a start - Mood discovery and advanced Thematic lists are the next steps of this collaboration aiming to build more trust with the users by bringing explained, humanized and expert guidance within the service.
« We are very happy to work with Spideo and be able to bring an enhanced video experience to our users. Our collaboration has been seamless, from the very fast and easy integration to the end result which already makes a real difference in terms of transformation, engagement and exposure on the platform » said Enrique Jaime, Head of Product at Televisa.
« We are proud to be partnering with Televisa and help them achieve two main goals - make it easy and fun for subscribers to find and discover relevant content to watch, and keep using the service thanks to the personalized experience. » said Gabriel Mandelbaum, CEO of Spideo.
« In order to provide high quality recommendation services, you need smart and relevant data and powerful algorithms. We systematically create both so our technologies can help Televisa better understand their users and, consequently, increase views, engagement, retention, customer values and their content’s exposure » said Thibault D’Orso, COO of Spideo.
As a 6 year old company, Spideo has built its technologies on a deep knowledge of the recommendation challenges, offering its modular toolbox and expertise to platforms such as CanalPlay, Arte, Fandangonow or Cinepolis Klic.
Spideo is a content recommendation and analytics platform that uses semantic-based discovery to deliver personalized viewing suggestions based on users’ activity, content-related data, contextual information and social trends.
Spideo’s vision is to help video distributors better engage, understand and monetize their viewers. Delivering users a truly personalized and conversational experience, we help our customers improve engagement and retention.
Blim is the streaming platform of the Televisa Group. Released in Q1 2016, the service is available for all of Latin America. It offers original series, telenovelas, animation and international content.
Televisa is a leading media company in the Spanish-speaking world, an important cable operator in Mexico and an operator of a leading direct-to-home satellite pay television system in Mexico.
Televisa/Blim Press Contact
Head of Product
Spideo Press Contact