Streaming Media Europe: Industry Announcements

Add Your Press Release

Streaming Media Europe provides this section as a service to its readers and customers.

Press releases are subject to approval by the editorial staff of Streaming Media Europe and may be edited or altered for length and clarity, or to remove unsubstantiated and unverifiable claims.

All content presented within the press release section is that of the submitter. Streaming Media Europe does not necessarily endorse such content and bears no responsibility or liability for its accuracy.

Accedo appoints VP People and Culture

Global video solutions provider, Accedo, announces the appointment of Pernilla Wranéus as its new VP People and Culture, reporting to CEO Michael Lantz.

Stockholm, Sweden(05 Apr 2022)

Pernilla Wranéus brings more than 20 years of experience from the IT/Telecom sector in different senior leadership roles, most recently at Ericsson as Head of People for the global IoT business unit. In that role, she was responsible for the implementation of the people strategy and organizational and talent development, with a headcount of more than 1,000 people located across the globe, predominantly in Sweden, Finland, India, China, Canada and Hungary.


Accedo is a global organization with more than 600 team members across 17 offices. 

People are at the essence of the company’s core values and fostering a collaborative environment with plentiful opportunities for development and continuous growth is key. Accedo is currently on a journey to further redefine its people and culture processes to support the company strategy.


Michael Lantz, CEO, comments, “Pernilla is an experienced leader of the People function, and with her experience from the complexities in a modern, global organization, she’ll be able to take us to the next level as we continue our growth journey”.


Pernilla Wranéus, VP People and Culture, adds, “I’m impressed with the position Accedo has created in the OTT technology market, and believe that we are just in the beginning of the transformation of a very exciting industry. I’m pleased to be able to contribute to the continued success of the company.”




About Accedo

Accedo helps the world’s leading video service providers deliver and grow engaging video experiences. Over the past 15+ years, we have developed a deep understanding of the video service ecosystem that helps us deliver scalable solutions for clients of all shapes and sizes. We provide a combination of the products and services needed to support our customers at every stage of the video business journey, from strategy and conception through to delivery and post-launch optimization. We help clients stay at the forefront of innovation by leveraging new technologies and business insights to gain and maintain a competitive edge.


Accedo was founded in 2004 and today has over 550 employees in 17 offices across the world. Clients include global organizations such as Globo, NBC Universal, Deutsche Telecom, Telefonica, Showtime, CNN, Tata Sky, and TVNZ.