September 17, 2026

Featured News

IBC2026: broadcasters warn of ‘decisive decade’ as AI and IP upend the media value chain

Across Europe, North America, and the UK, the transition from DTT to IP is already underway. But at the IBC Show in Amsterdam this week this is being framed as a fight for relevance, visibility, and trust in a world dominated by YouTube and consumption algorithms.

Spotlights

Your Library Is Already a Linear Channel. Your Platform Just Doesn't Know It Yet.

Aviion previews a unified live and on-demand model at IBC2026: 24/7 channels built from existing content, no playout hardware, and a live state that stays correct on every screen.

Five seconds used to count as low latency. Now only 16% agree.

Igor Oreper discusses the latest findings of Bitmovin's Video Developer Report

Blog

RTB wasn't built for CTV. Agents can be.

RTB deserves credit for fundamentally changing digital advertising. But technologies have design centers, and RTB's design center was display advertising. The industry's challenge now is to recognize that newer channels, especially CTV, require a different architecture for planning, orchestration, and optimisation.

Short Cuts

AI and the golden rule of content discovery

What might be described as the "golden rule" or "Platonic ideal" of content discovery on CTV and OTT is "the right content, the right user, the right moment," as Dataxis Principal Analyst Ophélie Boucaud suggests in this clip from Streaming Media Connect, while Xperi VP & GM Content Discovery Chris Ambrozic offers AI-enhanced best practices for getting there and Hub Entertainment Research Principal Jon Giegengack discusses what gets platforms and services closest to achieving this goal.

Industry News

Bitmovin’s AI Scene Analysis Selected by Nine to Enhance its VOD Workflows with AI-Powered Scene Level Metadata

Bitmovin, a leading provider of video streaming solutions, has announced that Australia’s largest media company, Nine Entertainment (Nine), has deployed Bitmovin’s AI Scene Analysis within its SVOD streaming service, Stan, to enhance its encoding workflow

Haivision and Cyanview Partner to Deliver Integrated Advanced Camera Control on Falkon X4 Mobile Video Transmitter

Combined solution gives broadcasters a complete remote production workflow while reducing setup complexity

LiveU Offers Starlink for News and Sports Broadcast as Clarus Integrated Reseller

The new offering extends LiveU's connectivity platform, giving field teams access to cellular service and Starlink broadband as a managed servic

Telestream Introduces Surveyor mABR as Service Providers Modernize Video Delivery

Surveyor mABR brings together Telestream’s proven multicast and ABR monitoring capabilities to provide deep visibility into one of the industry’s emerging video delivery architectures. See it at IBC2026.

Orange Polska Reaffirms Its Trust in Viaccess-Orca with Multiyear Contract Extension

Viaccess-Orca announced that Orange Polska has renewed its contract with VO for the continued delivery and evolution of its TV services.

Magewell and Zixi Develop Cost Effective and Reliable Live Video Over IP Workflow

Magewell’s Ultra Encode encoders and Pro Convert IP decoders, paired with the Zixi Software Platform, deliver broadcast-grade live video over any IP network end to end, from source to screen, deployed by a leading U.S. streaming service