August 27, 2026

Featured Articles

The cord-cutter fallacy and the current subscription streaming landscape

When it comes to the so-called cord-cutting trend, the question we ask should not be, "Has the cord been successfully cut?" Rather, it should be, "Where do the new strands run to and from?"

Blog

SRT over the internet vs. SRT in the cloud: where the operational differences begin

Both SRT and RIST address the same fundamental challenge: transporting high-quality live video reliably across unpredictable, best-effort networks. Because these protocols work so well, it is easy to assume that selecting SRT or RIST largely solves the problem. In reality, selecting the transport protocol is only the first step.

Short Cuts

Integrating AI Into CTV Search and Discovery

The benefits of leveraging AI in personalising the CTV discovery experience and facilitating fruitful content searches are considerable, but so are the costs. Are there ways that OTT services and platforms can manage or minimise those costs, such as only enlisting AI for more complex queries? Dataxis' Ophelie Boucaud, TiVo's Chris Ambrozic, Gracenote's Ashok Bania, and Future Today's Alok Ranjan discuss token conservation, handling conversational and non-conversational queries, and the "Swiss Army knife approach" in this clip from Streaming Media Connect 2026.

Frame-accurate sync and multiscreen streaming experiences

As streaming consumers increasingly gravitate toward multiview sports and multiscreen experiences that combine content from phones and CTVs and other devices, does lack of sync across devices or different feeds or content sources threaten to scuttle or detract from the seamlessness of that experience? Roku's Margret Schmidt, SVT Play's Annika Bidner, Hub Entertainment Research's Shannon McKenzie, and Chris Pfaff Tech Media's Chris Pfaff discuss various scenarios in which sync is more or less critical in this clip from Streaming Media Connect 2026.

Industry News

ZOO Digital Selects Interra Systems’ BATON for File-Based Quality Control

Interra Systems announced that ZOO Digital has selected the company’s BATON solution for file-based QC throughout its media workflows.

From Followers to FAST - The Creator Opportunity to Turn Audiences into Streaming Viewers

The Creator Opportunity to Turn Audiences into Streaming Viewers For years, social media has been the launchpad for a new generation of creators. Platforms such as YouTube, TikTok, Instagram and Facebook have transformed how audiences discover entertai

Telestream and ScorePlay Turn Live Sports into Immediate Fan Engagement and Monetization

Strategic partnership powers a new live sports workflow that makes every captured moment available for discovery, publishing, and commercial activation in near real-time.