April 23, 2026

Featured Articles

The State of Shoppable Live TV 2026

In 2025, shoppable live content began to come of age in Europe. Having already achieved massive success in Asia over the last few years, the concept had struggled to gain a foothold in Europe as a viable option for retailers and brands. This changed in 2025, as major platforms and brands began to put significant resources behind the shoppable live concept.

Blog

Why the World Cup Exposes Sport Streaming's Biggest Engagement Gap

Gaming is built as an always-on system designed to maximise session frequency, retention, and lifetime engagement. Live sport, on the other hand, is still optimised for scheduled viewing windows where engagement peaks during the match and drops off immediately once it's over. For streaming product leaders and sport media executives responsible for retention and average revenue per user (ARPU), the opportunity isn't to change the live event. It's to capture the audience before and after it.

Licence-Layer Security: The Missing Piece in OTT Content Protection

DRM has long been the foundation of OTT content protection — but it was never designed to defend against the way modern piracy actually works. Organized operations have shifted their focus to the licence layer, using compromised Content Decryption Modules and automated key extraction tools to decrypt and redistribute content at scale, all while DRM servers process the requests as legitimate. For Tier-1 platforms operating under strict studio licensing agreements and competing for high-value exclusive content, this gap carries real business consequences — from contractual penalties to weakened positioning in rights negotiations — and closing it requires a layer of protection that standard DRM simply doesn't provide.

What does contextual AI look like at scale?

At Streaming Media Connect 2026, Tavant brought together a group of media and advertising leaders for an honest, wide-ranging conversation about what AI is actually doing for the industry today. What emerged was a clear pattern: the companies gaining the most from AI are not treating it as a feature layered onto existing systems—they are building core advertising operations around it.

Industry News

TAG Video Systems Brings Realtime Monitoring to AWS Elemental MediaConnect Router

As one of the first monitoring integrations for the newly launched AWS service, TAG gives broadcast engineers instant visibility into dynamic cloud routing workflows

Ant Media's Spaceport Volumetric Video Platform and 1000 Volt Post Production Announce Strategic Partnership

Pioneering the “Digital Production Suite” — Merging Volumetric Video Capture with World-Class Post-Production at NAB 2026, Booth #W3317

Wowza Launches Video Intelligence Framework to Turn Live Video Into Actionable Signals for Media and Sports

Wowza today announced the general availability of Wowza Video Intelligence Framework, a new capability that helps media and sports organizations turn live video into structured, real-time signals their systems can use. Built to run alongside Wowza Stre

nanocosmos Expands its Real-Time Video Platform with Server-Side Chroma Key, Universal MOQ Support, and Advanced Security

The nanoStream platform has evolved beyond streaming infrastructure — for NAB 2026, nanocosmos expands its complete, integrated approach to real-time video: delivery, security, and AI-powered content enhancement in one platform.