February 26, 2026

Featured News

Fox Sports to Deliver Vertical Coverage of FIFA World Cup with AWS Elemental Inference

AWS is the latest vendor to offer a solution to reformatting and syndicating vertical video for live sport as rights holders look to capitalise on the mobile first boom. Developed over 18 months with beta customers NBC Sports and Fox Sports, the ambition goes beyond reformatting highlights for vertical viewing but potentially live streaming whole games in the format.

Blog

Planning Beyond the C-band Auction: How IP Distribution Is Shaping What Comes Next

Under new legislation, the FCC is required to auction at least 100 MHz of additional Upper C-band spectrum beyond the reallocation that took place in 2021. To tackle this challenge, forward-looking broadcasters, networks, and rights holders are turning to managed IP solutions with performance and reliability Service Level Agreement (SLA) guarantees as the primary path forward. These regulatory shifts aren't introducing a new direction but are accelerating decisions that are already reshaping the industry. Broadcasters are moving away from fixed satellite capacity and adopting scalable, IP-based networks that offer full reach, strong guarantees, greater flexibility, better performance, and long-term value.

From Probabilistic to Proven: The Deterministic Turn in Audience Data Strategy

As an industry, we must make 2026 the year we shift away from probabilistic signals of audience identity, like IP addresses, to more deterministic and higher-fidelity signals that can reliably connect impressions to households, and ultimately, to the business outcomes that CMOs are on the hook to deliver.

Audio and Video Have Improved Dramatically, So Why Don’t We Feel Present?

For many years, sharper images and clearer sound were treated as largely independent challenges, each optimised in isolation. The result often looks impressive but can still feel incomplete. Presence is not delivered by resolution or clarity alone. It emerges when depth, motion, timing, and sound work together, as they do in the physical world.  

Industry News

Wowza Appoints Jon Corley as Chief Technology Officer

Wowza, a leader in real-time video streaming technology, has appointed Jon Corley as Chief Technology Officer (CTO). The appointment comes as Wowza advances its AI-driven streaming capabilities.

Telycam PTZ Cameras Deliver ‘Insane’ Quality Gains for Stadium Sports Network

Explore XE cameras outperform much more expensive alternatives for high-profile curling broadcasts and streams

Griffin Media modernizes its newsroom operations with Bitcentral’s Core News

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Broadpeak launches Multiview solution to simplify multi-stream live sports viewing

New approach enables video service providers to deliver multiple live feeds on the same screen with lower costs and improved device compatibility