May 04, 2023

Featured News

MPAI Reaches the 2nd milestone of the Roadmap for Metaverse Interoperability

The international, non-profit, and unaffiliated Moving Picture, Audio and Data Coding by Artificial Intelligence (MPAI) organisation developing AI-based data coding standards has concluded its 31st General Assembly (MPAI-31) approving Version 1 of the MPAI Metaverse Model - Functionality Profiles.

Blog

Advertisers Servicing Specific Geographic Locales are Wasting Their Ad Spend on DMA-Level Impressions

CEO of AdImpact Kyle Roberts discusses how television wastes ad impressions for Tier II media buyers focused on driving traffic to specific, local businesses, why this is a significant problem, and how new tech that allows for finer-tuned zip code analysis is the solution.

Short Cuts

How to Serve Your Digital Audience Better in Hybrid Events

The biggest problem with hybrid events is focusing entirely on the on-site audience treating the online/digital audience like an afterthought. 090 Media's Alex Lindsay, who's been producing virtual and hybrid events since well before the pandemic, and Social180Group's John Porterfield provide indispensable tips on how to avoid falling into that trap, and fully integrating digital audiences into the event experience in this clip from Streaming Media Connect 2023.

Industry News

Ateliere Leadership Appointments Enable Seamless Customer Cloud Transition

Ateliere Creative Technologies, an innovative cloud-native content supply chain and distribution platform, continues on its mission to help the industry transition to a next-generation media supply chain in the cloud with the appointments of Heather Wells

Agora Launches Real-Time Transcription Solution

Agora’s new solution provides the fastest automated transcription capabilities, making audio and video more accessible