Biographical Information

Stefan Lederer

Co-Founder and CEO, Bitmovin

Articles for Stefan Lederer

Netflix, Take an Inch But Don’t Take a Mile

Netflix, following its crackdown on password sharing, has seen impressive growth to its subscriber count. Despite this upward trajectory, Netflix is also increasing its prices which will leave a sour taste in many consumers' mouths. Stefan Lederer of Bitmovin looks at how consumers will be scrutinising their subscription further due to this announcement, and how they will be looking beyond the content to justify their purchasing decisions.