Articles for Ian Maxwell

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Biographical Information

Ian Maxwell

CEO, Converge

Ian Maxwell is CEO, Converge.

Articles for Ian Maxwell

How AI Agents Can Sweep Fragmentation, Frustration, and Fraud Out of CTV

03 Apr 2026

By learning to recognise viewing behaviours that mirror a genuine television experience, agentic systems can distinguish between professionally produced, big-screen content and video that only fits the category with the most loose and generous definitions.