Work through the five phases of a webcast: planning, production, encoding, authoring and distribution with the expert who ‘wrote the book’, Steve Mack. To add to your real experience the class itself will be a webcast, with the goal to webcast live from classroom location. Learn the things to do when planning a webcast: webcast production techniques, about encoding equipment and techniques and webcast distribution. Workshop attendees will be encouraged to participate in the webcast production to get the full ‘live’ rush.

Learn the typical workflow for high-quality Flash video from capture to delivery using Flash Professional 8. Aimed at Flash newcomers and experienced Flash developers who want to find out more about Flash video, this master class will include an overview of the Flash IDE, history of the Flash player, encoding tools and key benefits of Flash video over traditional media. Stefan Richter will also cover on-demand and live streaming techniques using Flash Media Server and offer a peek at the additional features that make Flash video an increasingly attractive platform to deliver interactive experiences.

Producing top quality web video involves multiple skills, including setting the scene (choosing your backgrounds, clothing and positioning), lighting, setting up microphones, shooting the video, scaling and pre-processing the video to the target resolution and, finally, encoding. This master class illustrates each step with real-world examples and checklists for encoding into Flash and Windows Media formats. It will outline procedures for beginners and describe how producing for the web differs from producing for broadcast, DVD and other more traditional distribution outlets.

This Master Class will show you how to create and convert audio and video into streaming media for wireless devices such as mobile telephones and personal digital assistants (PDAs). Learn the technology differences between creating video for the web versus mobile devices. Learn which software tools work best for encoding to devices, understand how the various video formats and codecs play into the picture and see first-hand examples of successful video implementations over wireless.