Streaming Media
Magazine

Autumn 2014
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Video Advertising
Articles

Streaming Tank: Use Social Networks to Build Buzz for Live Events

Creating a massive online video live event means managing the conversation before, during, and after the event itself. Streaming Tank shows how it's done.
Featured Articles, Posted 18 Jul 2014

2014 Streaming Media European Readers' Choice Awards Winners

This was the biggest Streaming Media European Readers' Choice Awards yet, in terms of numbers of both nominees and voters. Here's who took home the big awards at Streaming Forum.
Featured Articles, Posted 24 Jun 2014

U.K. Online Video Ad Market Will Be Worth £4.3 Billion in 2018

A PricewaterhouseCoopers report says online video is the fastest growing ad market, and predicts strong growth in U.K. online advertising.
Featured Articles, Posted 04 Jun 2014

2014 Readers' Choice Awards Finalists

The votes are in, and we'll be announcing the winners at the 2014 Streaming Forum later this month. Here are the finalists—the top three vote-getters in each of our 16 categories
Featured Articles, Posted 02 Jun 2014

Streaming Forum Preview: The Second Screen—More Important than the First?

Tim Siglin will present the findings of a survey he conducted with Piksel and Unisphere Media, one that reveals some surprising results when it comes to people in our own industry feel about second-screen apps, and what those results might bode for the future.
Featured Articles, Posted 02 Jun 2014

BrightRoll Expands Partnership With Equinix to Amsterdam Facility

By building a data center in Amsterdam, BrightRoll brings ultra-low latency real-time bidding to European buyers.
Featured News, Posted 14 Mar 2014

Videoplaza Launches Aunia, Private Video Marketplace, in Spain

It's invitation-only behind the velvet ropes, where major brands can purchase targeted high-quality online video ad slots programmatically.
Featured News, Posted 06 Feb 2014

Germany's Clipkit Highlights Company and Video Syndication Growth

Syndication is the driving force for online video, Clipkit says, with sports, news, and entertainment the most popular content.
Featured News, Posted 31 Jan 2014

Videoplaza Report: Publishers Need to Architect Their Audiences

By using data to grow audiences, publishers in Western Europe can succeed across devices and grow revenue.
Featured News, Posted 05 Dec 2013

Nielsen Sees TV and Online Viewer Measurements Coming Together

While television and online video don't speak the same language when it comes to viewer metrics, that will change, says a Nielsen exec.
Featured News, Posted 04 Dec 2013

Videology Partners With AddThis for Granular Audience Targeting

By analyzing AddThis's vast behavioral database, Videology can deliver bespoke audience groups for advertisers at scale.
Featured News, Posted 03 Dec 2013

Videology Brings In-Video Contextual Targeting to Europe

VivaKi, the Publicis Groupe's digital ad division, has signed up for the product which allows brands to identify and place ads within specific video content
Featured Articles, Posted 24 Oct 2013

YuMe: Does Screen Size Matter in Online Video Advertising?

Should advertisers stream different ads to different devices, or does the viewer want the same experience from every screen?
Featured Articles, Posted 14 Aug 2013

Tips for Creating a Viral Video Success Story

At the recent Streaming Forum conference, marketing company ST16 explained how it created compelling must-watch videos for its clients.
Featured Articles, Posted 01 Aug 2013

Streaming Forum: Limelight Offers Tips for Video Storytelling

In a second day keynote, attendees learned how to use video to connect with customers and drive conversions.
Featured Articles, Posted 19 Jun 2013

Streaming Forum: Inconsistent Measurement Slowing Investment

The lack of consistent metrics is blamed as a key factor hindering greater ad investment in online video. Plus, is Google really the Death Star?
Featured Articles, Posted 19 Jun 2013

Rightster Changes Pricing Model for YouTube Channel Management

Channel holders now keep all of the revenue that comes from YouTube, only paying a share of revenue that comes from Rightster.
Featured News, Posted 04 Jun 2013

2013 Streaming Media European Readers' Choice Awards Finalists

Here are the top three vote-getters in all 16 categories of this year's European Readers' Choice Awards. We'll be announcing the winners on 18 June at Streaming Forum in London.
Featured Articles, Posted 31 May 2013

Streaming Forum Preview: Does (Screen) Size Matter for Advertisers?

YuMe will present the results of a survey it undertook with UK research firm Decipher into consumer behaviour on laptops, tablets, and smartphones, and how advertisers and content owners alike can maximise their distribution and campaigns
Featured Articles, Posted 30 May 2013
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