| Articles |
|
With a mix of video formats, delivery platforms, and ad types, online video advertising is anything but simple. Learn where the industry is now and where it's going in the near future.
Featured Articles,
Posted 16 May 2013
Netflix will kick off Streaming Forum 2013 with a panel discussion highlighting the unique challenges—and opportunities—for SVOD providers to build a content and service supply chain in Europe
Featured Articles,
Posted 29 Apr 2013
Advertisers often have more information about online video metrics than the content owners. Videoplaza aims to change that.
Featured News,
Posted 26 Mar 2013
The SmartX platform offers automated purchasing of premium video ad space, while protecting publisher data.
Featured News,
Posted 25 Mar 2013
Karbon platform will let STV sell ads and manage campaigns across multiple devices.
Featured News,
Posted 06 Feb 2013
An Adobe evangelist led a Streaming Media Europe session on the monetization options Primetime offers live video publishers.
Featured Articles,
Posted 24 Jan 2013
Offering results from its research report, Videoplaza highlights the changes still to come for online video advertising.
Featured Articles,
Posted 31 Dec 2012
The votes are in, and here are the top three finalists in each category. Winners will be announced at Streaming Media Europe in London on 16 October.
Featured Articles,
Posted 05 Oct 2012
Videology finds that campaigns that mix television and online video advertising gain an extra four percent reach.
Featured News,
Posted 19 Sep 2012
In an effort to create 'sticky' mobile apps, KIT offers broadcasters a better way to sell products and prevent viewer distraction.
Featured Articles,
Posted 06 Sep 2012
BSkyB will better manage video ad deals across its many video-on-demand offerings.
Featured News,
Posted 29 Aug 2012
Monetization Rights Management system gives a central place for controlling ads and monitoring performance.
Featured News,
Posted 02 Aug 2012
While video viewing on devices is increasing, advertisers aren't reaching the increasingly fragmented audience.
Featured News,
Posted 11 Jul 2012
While interest in online video advertising is strong, advertisers haven't yet embraced the medium.
Featured News,
Posted 13 Jun 2012
Tremor says it wants to focus conversation on quality and metrics, not just pricing
Featured News,
Posted 24 Apr 2012
For too long, the viability of ad revenue-supported content, distance learning, and piracy prevention has gone unquestioned. That's because, once you dig a little deeper, you find that none of them work the way they're supposed to.
Featured Articles,
Posted 23 Apr 2012
Platform lets publishers keep their workflows simple while serving campaigns across devices.
Featured News,
Posted 06 Mar 2012
The online video advertising market has been slow to take off, but with the growth in tablet usage and social media—not to mention real-time bidding and other innovations in advertising networks and formats—it's finally moving toward maturity.
Featured Articles,
Posted 29 Feb 2012
It takes a visual element to break through and reach customers or partners nowadays, an Online Video Strategies panel finds.
Featured Articles,
Posted 13 Feb 2012
|
 |
| Pages: 1 2 3 4
Next >> |
|
|
|