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New Media Selects Tvinci for White Box On Demand Service

Partnership offers premium on demand service and content

Cannes, France(04 Oct 2010)

New Media Digital Contents, the leading provider of digital on demand content in Portugal, has today announced that it has formed a strategic partnership with Tvinci, a Pay-TV on demand video platform provider, to create a leading edge white box subscription/pay-on-demand service for EMEA and Latin America. New Media has selected Tvinci to help launch its next generation FilmBox concept, a white label out-of-the box on demand platform for Telcos, retailers and CE Device vendors, which is used for delivering video on multiple devices. FilmBox, which will be rolled out the first quarter of 2011, will feature top quality Studio content, including the latest Hollywood blockbusters, offered via subscription video on demand, Pay Per View and electronic sell-through.

"This partnership enables us to use Tvinci's proven technology to present FilmBox as a unique multi-screen and multi-device implementation, which is easy to integrate, and to assure high quality service performance from Telco grade to CE device implementations," said Francisco Salema, SVP Content & Business Development, New Media Digital Contents. "The combination of premium content and Tvinci's cutting edge technology creates a full package solution for new entrants and existing businesses."

FilmBox, which offers other support functions, including content protection, preparation and ingestion, will create an opportunity for organizations to not only compete but also increase their share of the on demand market. This powerful combination, accessible across multiple devices, provides the flexibility and accessibility needed to reach today's media savvy and multi-device oriented consumers. Ultimately, this value proposition provides a major opportunity for telecom operators, retailers and consumer electronics manufacturers to reach their customers with a premium service and content offering that enables users to view their favorite content anytime and anywhere they want.

"We're delighted to deploy the Tvinci MediaHub and MediaStore for New Media to centrally manage a service that extends to multiple territories" said Yonatan Sela, VP Marketing, Tvinci. "With our platform, New Media can manage its video assets, business rights for subscriptions and ads, user experience and video players on any device."

Tvinci's complete services management video platform has been developed to meet the industry need for a new monetization layer for OTT video content through direct payments (Pay Per View, subscriptions, coupons etc). The platform enables network operators and content owners to offer a consistent content consumption experience across PC / Mac, Connected TV, STB, games console, smartphone and tablet.

About Tvinci
Tvinci is a Pay-OTT video platform provider that enables the management of content and the enhancement of the user experience. The company specializes in solutions for content owners, pay-TV & multi-play operators that aim to generate revenues online from premium content displayed on any internet connected device. Tvinci has been operating since 2007 and has an established reputation among leaders in the field of providing technology for content distribution Over-the-Top brands across Europe, the US and Latin America, including MTV and Orange, provide Pay-OTT video services powered by Tvinci. For more information visit: www.tvinci.com

About New Media Digital Contents
New Media Digital Contents, Ltd., founded by Francisco Salema in 2003, as one of the first specialized VOD content aggregators with long lasting relationships with important rights owners, including Warner Bros. and Paramount Pictures, as well as major Telco partners in Europe, which include KPN, Portugal Telecom, Telefonica of Spain, Vodafone Portugal and Cogeco among others. New Media has cultivated several long-term relationships with Hollywood Studios in order to provide the best content possible, while at the same time, enabling business models to smoothly transition from physical to digital distribution with a special focus on IP protection for audiovisual added value content rights. Already with a very strong market share in the VOD market in their home territory, New Media Digital Contents has set in motion an expansion plan from Q1 2011 to 2013, based on the FilmBox concept and supported by important strategic partnerships with leading worldwide technology companies. FilmBox is an integrated white label on-demand service and premium content offer designed to be used on any device giving the consumer access to top quality content anytime and anywhere. FilmBox is suited for Telcos, retailers and electronic device manufacturers wanting to fast-forward ahead of the competition in the on demand anywhere market. For more information visit: http://www.newmediadc.com.