Ex Yahoo! UK Agency Group Head Joins Tremor Video As UK Sales Director
Tremor Video, the leading online video monetization and advertising company, has appointed Alex Macnamara, formerly agency group head at Yahoo! UK, as its sales director to head the company’s UK sales division.
London(08 Sep 2011)
Macnamara is a highly experienced sales director, having held senior positions at AOL, RealNetworks and Yahoo! where he was responsible for the sale of Yahoo!’s portfolio of media assets.
He will now drive Tremor Video’s commercial development, focusing on growing existing client relationships and ensuring business growth through the strategic promotion of Tremor Video's media and technology solutions across the UK.
Dan Ruch, VP for Europe at Tremor Video, said: "I am delighted to have Alex on board. His experience and skills are ideal for expanding our UK operations and his arrival is testament to the potential of our video advertising technology."
Macnamara commented: "Tremor Video maximises ROI for brand advertisers with in-stream video ad solutions. The company has an excellent reputation and works with leading global brands. These are exciting times for online video and I am looking forward to driving the company’s UK sales division."
About Tremor Video:
www.tremorvideo.com
Tremor Video is the leading online video monetization and advertising company which recently rebranded from Tremor Video, provides brand advertisers with in-stream video advertising solutions to top tier publishers. It reaches more than 3,000 publishers who serve in-stream video, and more than 5,000 publishers who serve in-page video in exclusively brand-safe environments. Tremor Video’s innovative video ad formats, advanced targeting, and industry-leading SE2 brand success measurement tools, enable advertisers to deliver efficient, scalable, and engaging video campaigns with measurable impact.