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Vzaar Rolls Out New Marketing Initiative for Business Video Hosting

Oliver Stone invests in fast growing online video platform

London(22 Nov 2010)

Vzaar, a fast-growing online video platform, today announced a new initiative which makes it simple and affordable for business and professionals to use online video to promote their products and services.  The new offering includes product and service demonstrations, customer testimonials and reviews, as well as a range of tutorial videos.

Oliver Stone, the world famous director of films such as Platoon, Natural Born Killers, The Doors and the recent Wall Street: Money Never Sleeps, is a vzaar user and investor. "vzaar is one of those lightning bolts that hit me right between the eyes. It's a new video platform, the likes of which you have probably never seen before. It's for professionals in large corporations but also small businesses. It's a new way to present original ideas or market concepts. It's the easiest to use - and for me - the first choice in professional video."

"Online video is an important business channel which is directly relevant to clients and partners alike - and a rapidly developing area of brand presence," notes Paul Palumbo, Research Director at Accustream Research, "Video is a "must have" marketing/promotion/brand building tool as brands establish their media identities.  It's now a strategic imperative to reach, resonate with and stay present inside a visually literate and connected world."

"Today's sophisticated online shoppers expect video - if your web business does not offer it, they will click off and go to a site that does." says Stephen McCluskey, CEO of vzaar.  "While many eCommerce sites utilize advanced techniques such as site search, SEO optimization, product recommendations and customer reviews to be competitive, these services are now the norm - to be a leader, brands need to master online video marketing." 

No other online video platform offers as many features for business applications or is as easy to use. Stephen says, "Oliver knows what he's doing.  As a veteran Director he can see online video is now delivering on its spectacular promise - that's why I'm glad he's one of my shareholders."

Other recent upgrades include a desktop Uploader to make it easier for business to add large volumes of videos to vzaar -; Video Email Marketing enhancements with Mailchimp. The new Video Merge Tag allows users to add smart video links to newsletters - and a New Video Management Interface for faster workflow.

About vzaar
vzaar is an online video hosting service for businesses who have video content they need published online. Unlike other free services, this premium service offers its customers complete control and ownership of their content. The company has positioned itself as a professional video hosting service providing a low cost service with an easy to use interface and serves 1,200 companies worldwide.

Oliver Stone Video