Streaming Media Europe: Industry Announcements

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Ipercast Maximises Advertising Potential for Absolute Radio

Ipercast have become the first and only UK Company to fully integrate opportunities offered by Adswizz, across its web and mobile platforms, with Absolute Radio set to benefit.

London, England(05 Feb 2012)

Whilst the UK economy continues to struggle, additional revenue options are a welcome boost, particularly ways for advertisers to reach customers through different channels.

In this case, advertisers gain an intimate level of access to Absolute’s core audience. The “Intelligent Streaming” function ensures CD quality audio through wireless connections, with other features allowing listeners to recap songs that have been played, as well as download or share the music and also buy gig tickets via Absolute Radio’s store.

This has been enabled by Ipercast’s high quality delivery to web and mobile services.

This allows targeted advertising, giving the listener a better quality, visualized radio experience relevant to them.


For more information on Delivery to web and mobile, storage, content distribution and hosting, as well as the high quality help prtal and advanced reporting tools, or to talk to ipercast, please contact:


Keith Jackson, PR consultant

07515 157542


About ipercast

ipercast delivers modular as well as tailored solutions enabling content owners to stream and monetise content across all platforms, worldwide. The company has attracted partnerships with clients as diverse as ALRA, Apple, Channel4, FC InterMilan, Quipu.TV, Camden Theatre Group, Absolute Radio, The School for Deaf, I-music, Universal Music and The St Petersburg International Legal Forum.

About the Adswizz

AdsWizz is an innovative technology provider of on-line audio and video adverstising solutions with offices in California and Europe.

AdsWizz is gradually becoming the leading global advertising solution provider to the on-line audio and radio industries.

AdsWizz' customers are leading online ad-sale houses, publishers, music platforms and advertisers. Our staff is a bunch of young technologists passionate about disrupting the radio and music industries and its monetization while having fun.