First impressions matter. How you enter a room is everything, and it’s the same for your video. You could have the best encoding and transcoding gear in the world and top-notch content, but if your road to the viewer has rocks in the path, it’s all for nothing. Delivery is complex. There are critical steps and checkpoints that you need to consider, no matter what your video is and who it’s for. With the help of leading companies, we’ll take a look at strategies and tools to ensure the delivery of your video is as good as the content itself. If you want your video to be consumed, you need to consider what’s being discussed in this Superguide.