VeriSign, Inc. (NasdaqGS:VRSN - News), the leading provider of digital infrastructure for the networked world, today announced the launch of its Three-Screen Solution and Global Consulting Services for Media and Entertainment Companies. VeriSign has combined its proven expertise in digital infrastructure solutions and professional services with market leaders, ExtendMedia Corp. and Organic, Inc., to enable media and entertainment companies to provide consumers with an unmatched digital experience across multiple screens.
"With a trend toward high-quality, long-form content and a consumer that is more mobile and demanding than ever, media and entertainment brands are having to rethink and retool their approach -- developing new digital distribution channels and experiences for their consumers," said Stratton Sclavos, chairman and CEO, VeriSign. "VeriSign has the global digital infrastructure, industry partnerships and proven expertise to help companies quickly and economically meet this need, so they can focus on developing creative and engaging rich media content for their targeted audiences."
VeriSign Three-Screen Solution for Media and Entertainment
The VeriSign Three-Screen solution enables media and entertainment companies to accelerate time to market and drive new revenue streams by helping them offer end users an enhanced digital experience.
By leveraging ExtendMedia's flagship product, OpenCASE, designed to satisfy the most demanding needs of the media market for end-to-end, enterprise-class, cross-platform digital content service delivery, VeriSign enables media and entertainment companies to engage customers anytime, anywhere through intelligent network integration, coupled with consistent and secure content delivery.
With its heritage in security, VeriSign also takes an advanced, layered approach to securing digital content, regardless of network or viewing medium. Content is protected from unauthorized distribution with DRM, authentication, encryption technologies (digital certificates) and geo IP restriction in transit and to verify the source.
The VeriSign Three-Screen platform includes the following features. Demonstrations are available at the VeriSign NAB booth (C2546):
-- VeriSign Intelligent Content Delivery Network is designed to reach both mobile and broadband consumers, offering a reduced cost of delivery compared to alternatives, and giving media and entertainment companies the ability to support SMS, MMS and WAP-Push modes of content delivery.
-- VeriSign Interactive TV and Applications offer media and entertainment companies the ability to capture consumers through an additional marketing channel, encourage brand loyalty and creating additional revenue streams.
-- VeriSign Content Portal Services offer a complete, fully integrated Three-Screen experience, designed specifically to solve the key challenges related to the life cycle of digital content within a mobile retail ecosystem.
VeriSign Global Consulting Services for Media and Entertainment
VeriSign Global Consulting Services for Media and Entertainment delivers market expertise and skills in strategy, design and development of solutions as well as technical implementation that enable customers to get content to their consumer and capture new revenue streams across every new media consumer touch point -- TV, PC, Mobile, any media. VeriSign consultants will also help media and entertainment companies respond to the complex demands of dramatically changing consumer usage characteristics, digital rights management (DRM) issues and distribution opportunities.
By partnering with Organic, a digital communications agency, VeriSign can also help customers effectively integrate digital media into their overall marketing strategy.
About ExtendMedia Corporation
Headquartered in Boston, MA, ExtendMedia provides a digital content service delivery platform that enables content rights holders and distributors to quickly create, manage, secure, and monetize content services across broadband, TV and mobile devices. ExtendMedia has over 15 years of experience working closely with the world's most successful and innovative communications and media companies including: SHOWTIME, Hewlett Packard, Cablevision, Nelvana Entertainment, Bell Canada, Manitoba Telecom Services and ClickStar. For more information, please visit us at www.extend.com.
About Organic, Inc.
Organic is a digital marketing agency that designs and builds exceptional interactive experiences for leading companies to drive brand awareness and more profitable customer relationships. Founded in 1993, Organic has offices in Detroit, Los Angeles, New York, San Francisco, and Toronto. Advertising Age recently named Organic a top ten interactive agency. To learn more about Organic, please visit www.organic.com or read our blog at http://threeminds.organic.com.
VeriSign, Inc. (NasdaqGS:VRSN - News), operates the digital infrastructure that enables and protects billions of interactions every day across the world's voice, video and data networks. Additional news and information about the company is available at www.verisign.com.